Are you racking your brain trying to figure out ways to grow your fitness business? Are you calling schools, organizations and anyone you can think of to join your boot camps or allow you to teach at their location? Are your clients getting bored with coming to the gym day in and day out?
Perhaps it’s time to think outside of the box by taking your skill set on the road. By returning to your classes each week, your clients have already proven they enjoy your style of teaching. You can increase your value to clients by offering them a fitness getaway. And if you already offer fitness getaways, you can increase client satisfaction by making the experience seamless for them.
With the right partner, fitness retreats can generate enough revenue for your business to generously supplement your current income. And if you are already doing fitness retreats without a partner to assist you, then read along to learn how partnering with a management company can grow your business even further.
Having a partner will ease the stress of retreat planning and administration. When you partner with a travel management firm, you can receive the tools necessary to create a profitable retreat. A logistical partner may handle the following:
- Planning and Timeline
- Marketing Plan & Promotional Tools
- Travel Arrangements
- Budget Management
- Retreat Attendee Registration
- On-site arrangements and more
In many cases, a coordinator may accompany you onsite to assist during the retreat. A partner will work with you to develop a daily schedule. You only need to corral your following to attend the trip using the marketing plan your partner provides and get ready to lead the group at the retreat.
Terms and stuff
Most partners like to cover the ‘nitty and the gritty’, so to speak, to avoid as many issues as possible. Each arrangement usually begins with an agreement between the partner and you, the instructor. Furthermore, each participant must agree and adhere to specific terms upon depositing for the retreat. The participant terms should include items such as what is included and excluded in the package price, cancellation policies, payment schedules, deadlines, trip details and more.
Anyone presenting packaged vacations to the public must be aware of laws governing the use of said packages in certain states within the U.S. Essentially this means that if you present a packaged option to the public without the assistance of a travel management partner, you may be subject to trust account and financial holdings requirements by law to protect consumers from tourism-related fraud. This article is not in anyway disseminating legal advice. Check with an attorney specializing in tourism law to determine which regulations apply to your area.
Travel & Keep People Fit
Planning your first fitness retreat can be challenging… even with a partner. However, the perks of traveling the world doing what you love outweigh the nuances of the planning process. Fitness instructors are encouraged to consider their premier retreat a learning experience. Take lots of notes to prepare for the next one. When planning for a retreat, a partner should provide instructors with minimum participant requirements (7, 10, etc.) to breakeven on a getaway. Note that you are typically getting paid your instructional fee beginning with the 1st participant. However, there are other trip expenses to take into account (promotional materials, equipment, travel expenses, etc); hence, knowing the breakeven point is critical to the planning process.
Who Attends Fitness Retreats?
It depends on the instructor. Any retreat can be geared to one demographics yet still include the whole family. And some retreats may be solely for the intended audience – girl getaways, couples retreats, mother/daughter, etc. The schedule created for the retreat will determine what demographics to best target.